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elmenus, an Egyptian food discovery and ordering platform, has secured USD 10 Mn in a pre-Series C round led by digital payments company Fawry and including Marakez and Luxor Capital, a New York-based hedge fund. elmenus and Fawry will co-develop innovative solutions for restaurants and customers.
elmenus allows users to explore eateries in Egypt to personalize cuisine suggestions on a dish-by-dish basis. The startup plans to provide additional data and technology solutions to 12,000 restaurants by the end of 2021, allowing them to scale their companies.