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Kenya-based digital trucking logistics startup Amitruck has raised a USD 4 Mn seed funding round to accelerate its expansion across Africa. The fundraising was led by Better Tomorrow Ventures (BTV), a San Francisco-based venture capital firm that targets early-stage startups. Also in the round were supply chain and mobility venture capital Dynamo Ventures, Rackhouse Ventures, Flexport, Knuru Capital, Launch Africa Ventures, Uncovered Fund, and several strategic angel investors.
Amitruck is a trucking logistics marketplace that seeks to bring trust, transparency, and efficiency to transport. The startup’s platform connects transporters directly with cargo owners via its web or mobile application, avoiding middlemen. Transporters bid for work on the platform, ensuring competitive prices, while cargo owners have convenient access to a range of competitive offers and can choose a transporter based on price, rating, and experience.