Logidoo is strategically expanding into the digital commerce space with its newly launched e-commerce tool, Afridoo.

The pan-African logistics solutions provider specializing in cross-border services for eCommerce businesses is introducing Afridoo to streamline essential online sales operations and empower African merchants.

Afridoo combines essential e-commerce tools like Order Management System (OMS), Warehouse Management System (WMS), and Last Mile Management System (LMS) into a centralized platform.

The new solution is expected to simplify the complexities of e-commerce, enabling businesses across the continent to efficiently manage their online stores, from inventory management and order processing to customer relationship management.

The launch of Afridoo comes on the heels of Logidoo receiving a USD 50 K grant to develop and promote artificial intelligence (AI) solutions for Africa’s logistics market. 

The new product marks a significant milestone in Logidoo’s evolution from a digital solution covering the logistics value chain to a comprehensive e-commerce platform. This integration enhances Logidoo’s value proposition by combining robust e-commerce features with its proven logistics expertise.

Logidoo emphasizes that Afridoo will eliminate the complexities of managing separate platforms for inventory, orders, and deliveries. By simplifying e-commerce operations and leveraging Logidoo’s logistics network, Afridoo is expected to empower businesses to overcome logistical challenges, expand their reach, and ultimately grow their revenue.

With a market coverage that includes everything from transportation to cash management, Logidoo offers a potential solution that could help businesses streamline their operations and succeed.