Moroccan Superapp ORA Technologies Secures USD 1.9 Pre-Series A

Moroccan superapp ORA Technologies has raised USD 1.9 M in a pre-Series A funding round led by local investors Witamax and Azur Innovation Management, bringing its total funding to USD 4.4 M since its launch in 2023. The investment reflects growing confidence in ORA’s potential to drive digital and financial inclusion in Morocco.

Founded by Omar Alami, ORA Technologies integrates peer-to-peer (P2P) transactions, e-commerce, on-demand services, social networking, and digital payments into a single mobile platform. The startup aims to simplify financial transactions and expand access to digital services, particularly for Morocco’s underbanked communities.

The newly raised capital will be used to expand KooulMaroc, ORA’s e-commerce and service marketplace, and scale ORA Cash, its mobile wallet solution. ORA Cash enables instant money transfers, QR code payments, and financial transactions in five languages, including Darija, Morocco’s local dialect. The platform already has over 300,000 downloads, signaling strong market demand.

The company previously raised USD 1 M in pre-seed funding and USD 1.5 M in a seed round backed by Moroccan entrepreneurs. ORA Cash was developed in partnership with M2T, a subsidiary of Banque Centrale Populaire, one of Morocco’s largest financial institutions. The platform supports bill payments, phone top-ups, and cash withdrawals at over 5,000 partner agencies nationwide, benefiting both consumers and merchants.

ORA’s growth aligns with Morocco’s push for digital transformation, supported by government-led financial inclusion initiatives. With a population of 40 million and a growing fintech ecosystem, Morocco is emerging as a key tech hub in Africa. ORA Technologies aims to lead this shift, reinforcing its role in the country’s evolving digital economy.