Uganda’s Ridelink Secures USD 1.1 M Pre-Seed To Scale AI-Powered Logistics

Uganda-based Ridelink has closed an oversubscribed USD 1.1 M pre-seed round, marking a vote of confidence in its AI-driven logistics and trade-infrastructure platform.

Backed by Morgan Stanley Inclusive & Sustainable Ventures, Digital Africa’s Fuzé Fund, Orbit Ventures, Expert Dojo and the Google Black Founders Fund, the raise strengthens Ridelink’s push to modernise how goods, money and data move across global trade corridors.

Launched in 2021 and led by CEO Daniel Musika, Ridelink’s B2B logistics marketplace—now serving 6,000+ SMEs, 275 enterprises and 25,000 vetted transporters—anchors the platform. Previously, Ridelink had raised USD 150 K in 2021.

Around this core, the startup has built Adrian AI for predictive pricing and smart routing, and Boo$T, an embedded finance product offering trade credit to improve liquidity for shippers. Together, these layers create a multi-revenue ecosystem where logistics, data and finance reinforce one another.

The new capital will deepen automation, expand corridor coverage, and scale Ridelink’s AI and embedded-finance stack as it prepares for a Seed/Pre-Series A round and broader expansion across Africa, the Middle East and Asia.