Java Targets Vegetarians Under Sh1 Bn Expansion Drive

Java has announced plans to launch exclusively vegetarian branches under its Sh1 billion regional expansion drive.

According to Java CEO Paul Smith, the vegetarian outlets will be part of Kiosks and Express formats which will be rolled out in the next six months, as a long term plan to grow the branch count of its less capital intensive outlets.

“We have a full expansion strategy for the next six months in Kenya, Uganda, and Rwanda. In Kenya, this will see the further roll-out of the Kiosk and Express formats, which should include our first vegetarian-only Express,” Smith said.

 The restaurant chain is also planning a second partnership with Total Kenya to open a new branch along Mbagathi Way, the first outlet is the Airport View located along Mombasa Road.

“Mbagathi Road is a major connection route between Ngong Road, Kilimani Area and Mombasa Road. There is constant traffic on this transit road seven days a week.

“Total is also a reputable brand across the region. We have partnered with them successfully at Airport View, Mombasa Road. We are pleased to open a second site with them and look forward to growing this partnership across the region, with Uganda in the more immediate future,” he told Business Daily.

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