Egyptian B2B Trucking Marketplace Trella Secures Debt Facility

Egyptian B2B trucking marketplace Trella has secured a significant debt facility from Contact Financial Holding, one of the leading Egyptian non-banking financial services companies, to expand its business. The two companies are partnering up through four different subsidiaries within Contact – Contact Factoring, Contact Leasing, Contact Credit, and Contact Creditech.

Trella is a real-time B2B technology platform and trucking marketplace that connects shippers and carriers. It has over 350 shipper partners, including blue-chip companies like Coca-Cola, Maersk, Mondi, Henkel, Orascom, and Cemex. As part of Contact Financial Holding’s collaboration with Trella to support and ensure the continuity of their truck drivers, Contact Creditech, which specializes in consumer finance, will finance Trella carriers’ purchases on Trella Store, an e-commerce platform designed by the company to provide trucking products such as tires, brakes, engine lubricants, maintenance services, and other trucking necessities.