Egypt’s Lucky Raises USD 23 M Series B To Expand & Pivot To Neo-Banking

Lucky, an Egyptian consumer credit startup founded in 2019, has raised USD 23 M in a Series B round combining equity and debt as it targets expansion across North Africa and a shift into neo-banking.

Founded by Momtaz Moussa, Ayman Essawy and Marwan Kenawy, the Cairo-based company, originally launched as a cashback and rewards platform, now offers instant credit lines and payment cards.

The round was backed by Disruptech Ventures, DPI Venture Capital via the Nclude Fund, Suez Canal Bank, and OneStop, whose chairman, Mohamed Farouk, joins as board chairman. Lucky reported 3x growth in 2025 and profitability by year-end. It plans to scale its credit products and pursue a Payment Service Provider (PSP) licence, positioning itself to evolve into a full-stack digital banking platform powered by AI-driven underwriting.