Moroccan Adtech Startup Journify Raises USD 12 M Series A

Journify, a Moroccan-founded advertising technology startup, has raised USD 12 M in a Series A round at four times its previous valuation to expand into the US and Europe and strengthen its artificial intelligence capabilities.

The round was led by Morocco’s Al Mada Ventures and co-led by returning investor Silicon Badia, with participation from existing investors Shorooq and Bunat Ventures, alongside new investors Du Ventures and Oraseya Capital.

Founded in 2022 by Taoufik El Jamali, Amine Chouki and Omar Al Shoubaki, Journify provides ad signal infrastructure that helps businesses collect, validate and securely transmit customer conversion data to advertising platforms including Google, Meta, TikTok, Snap and Amazon Ads.

Headquartered in San Francisco and Morocco, the company serves more than 100 businesses and has offices in Dubai and Riyadh.