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ThriveAgric Wins USD 1 M As Regional Winners Of 2022 AYuTe Africa Challenge
ThriveAgric Wins USD 1 M As Regional Winners Of 2022 AYuTe Africa Challenge

ThriveAgric, a Nigeria-based leading agricultural technology company, was recently recognized as the West African winners of the annual Heifer International Agriculture Youth Technology (AYuTe) Africa Challenge, receiving a USD 1 M grant prize as reward. This recognition comes just three months after ThriveAgric emerged as the overall and Visa Direct winner of the global Visa Everywhere Initiative 2022 last December.

Organised by Heifer International, the Agriculture Youth Technology (AYuTe) Challenge was set up to support young entrepreneurs working to scale food security on the continent by developing and deploying affordable tech solutions to impact smallholder farmers. In addition to the cash grants, it also deploys a team of expert advisers and accomplished business veterans to support AYuTe Africa Champions as they translate this funding into business expansion strategies.

ThriveAgric empowers farmers in Nigeria to sell their products to FMCGs and food processors, leveraging its proprietary technology to access finance as well as improve productivity and sales to promote food security. The technology, an agricultural operating system, works entirely offline, dispatches USSD to farmers, and powers Android apps used by field agents to help digitally collate creditworthy farmers and gather relevant farm data.