Easyshop Easycook, a Nigerian fresh food processing and e-grocery firm is leading an initiative to help improve and maintain the food safety and quality standards. Food safety is a major issue in Nigeria as 200,000 people die annually due to food poisoning. Recently, the firm has announced its seed funding round led by EchoVC Pan-Africa Fund.
The platform is a marketplace for both suppliers and buyers to provide office supplies, non-perishables and fresh foods. The seed funding will see EchoVC’s Olaide Olusoji-Oke and Fisayo Durojaye to joining the Easyshop Easycook’s Board of Directors. The funding amount is being estimated to lie between USD 0.5 Mn to USD 1 Mn.
Founded by Saudat Salami in 2006, the firm empowers the participants of the supply chain to improve local farmers and communities by providing them opportunities to earn greater income along with increasing the quality and quantity for the food supply to meet the rapidly growing demands. Their vision is to optimise the fresh food supply chain by empowering the various participants and delivering repeatable value.
“We are thrilled by the broad impact of Easyshop Easycook on families, businesses, farmers and food safety standards across Nigeria and very pleased to welcome Saudat and the Easyshop Easycook team to the EchoVC portfolio,” exclaimed EchoVC’s Fisayo Durojaye.