Ghana’s Beauty Startup Nokware Skincare Introduces New Environmental Friendly Packaging
Not only is Nokware Skincare making women in Africa look beautiful, they are also taking pride in maintaining the state of the environment by now packaging their products in bio-degradable packaging.
It is befitting for Nokware range to use bamboo packaging, as it is a skincare brand that is built on using 100% natural ingredients for their products. It was also motivated by the growing concern of plastic packaging and it’s detrimental effect on the environment and ecosystem.
“The cosmetic industry accounts for an estimated 2.7 billion plastic bottles that end up in landfills and on our shores every year. It is predicted that the ocean will contain more plastics than fish by 2050. If we do not change our consumptive behavior regarding plastic. This is why at Nokware Skincare, we have chosen to place environment responsibility at the forefront of our brand through the use of sustainable through the use of sustainable, repurposed packaging,”‘says Thato Tau, one of the Co-founders of Nokware skincare.
“We wanted to raise awareness that plastic is not the only option available for packaging and that all around us nature has provided us with material that when repurposed, can make for beautiful, natural packaging.”
The green cosmetic business has been making international waves as it was invited to take part in the New Venture Competition For African start-ups. The competition that appraised the potential commercial success for startups in Africa and aims to help raise the success rate of entrepreneurship in the continent, at Harvard University school of business in Boston, United State of America was held back in March 2018. Nokware won the competition and was rewarded with a USD 10 K cash price.
Nokware, which means truth in the Ghanaian local language Two, was founded by two ladies; Thato Tau from Botswana and Tutuwa Ahwoi from Ghana when they met while studying in Paris. Their business officially launched in September 2017 and it is an online based startup.
Feature image courtesy: Nokware.com, Source: weekendpost.co.bw
